For search trends in the Budapest tourism industry, or Budapest travel in general, Google trends sums up year 2012 with the following top search terms (worldwide searches in Budapest travel)
hotel budapest – 100: by far the biggest search goes for Hotels in Budapest, Hungary with little surprise. In the recession, travel destinations are shifting towards cheap places with great value for money. Well, Budapest is a perfect fit for travelling on a budget. See more about Budapest on a budget.
airport budapest – 40. Now this would have probably been my number 1 tip, considering all the recent changes at Budapest airport.
weather budapest – 25. The weather in Budapest is not only a favoured topic, but many tourists would like to know what is the weather in 5 months’ time will be like. e.g. Is Budapest Christmas time about a white Christmas. We do not know about snowfall in advance, although the averages of many past decades on weather sites mean some help.
ryanair budapest – 20 involves the potential threat of Ryanair pulling out its flights from Hungary.
flights to budapest – 15. When Malev went bankrupt Easyjet, Ryanair etc. started to make a lot more profit with their cheap flights to Budapest, changing the tourism scene in the city.
budapest meteo – 15 – this Budapest travel search term goes back to the topic of weather in Budapest at first sight, but it is also probable that Budapest metro was mis-typed. What do you think?
budapest hotels – 10 – pushes up the intentions of seeking good accommodation in Budapest
praga – 10 – now this may seem funny to see Prague in Budapest searches, but we understand that Prgaue and Vienna are often paired up with Budapest as a multilocation trip itinerary. See tips for travelling by train from Budapest to Vienna and Prague. Also: how to buy Hungarian train tickets.
Budapest map – 10. Many visitors start their search for Budapest as where is Budapest. Now, once located, it is still a recurring theme to find things in Budapest, not just Budapest itself. A good Budapest tourist map is useful, but we would say it is not a must. Budapest public transportation is very well laid out (BKV), and simple maps will take you to many central places. But if you are seeking hidden gems in Budapest and doing things off the beaten track, get a good map for your phone or pocket. Budapest is big, there will be lots of walking for sure.
park budapest – 10. Now this search term may mean both car park in Budapest or the green parks of Budapest, like the City Park (Varosliget), or Margaret Island. It is a surprise for me to see this come up in the top ten list. I would have expected something like Budapest attractions, things to do Budapest, or Budapest nightlife or Budapest cards. Well, none of them made it into the top ten Budapest travel search list for 2012 – according to google trends at least.